Research Service
Market & Competitive Intelligence
Rigorous market research at a price and speed that the big firms cannot match, informed by a practitioner who has actually sold into these markets.
Former enterprise sales leader -- has actually sold into these markets, not just researched them
2x President's Club winner -- understands buyer behavior from direct experience
Delivers at a speed and price point that Gartner, Frost & Sullivan, and McKinsey cannot match
Practitioner-led analysis, not junior-analyst-produced reports
Our Methodology
Research Scope and Intelligence Requirements Definition
Define the specific market questions, competitive gaps, and decision context to ensure research is directly actionable.
Multi-Source Data Collection
Collect data from public filings, industry databases, expert interviews, and proprietary sources to build a comprehensive market picture.
Analysis and Synthesis with Competitive Frameworks
Apply proven competitive analysis frameworks to synthesize data into strategic insights with clear implications.
Executive-Ready Deliverables
Package findings into executive-ready formats with strategic implications, not raw data dumps.
Follow-Up Briefing and Q&A
Deliver findings through a live briefing with dedicated Q&A to ensure full understanding and alignment on next steps.
What We Deliver
Market sizing and segmentation studies (TAM, SAM, SOM)
Competitive landscape studies with detailed profiles
Customer and buyer persona research
Pricing intelligence across competitors
Go-to-market strategy benchmarking
Channel and distribution analysis
Who It's For
Product managers launching in new markets or segments
Corporate strategy teams evaluating M&A or partnership opportunities
Sales leaders needing competitive battle cards and pricing intelligence
Founders and CxOs preparing investor decks or board presentations
Expected Outcomes
Actionable Market Sizing
Market sizing with transparent methodology and clear source documentation so you can defend the numbers to your board.
Competitive Profiles with Strategic Insight
Competitor profiles that go beyond public data to reveal real strategic positioning, strengths, and vulnerabilities.
Buyer Persona Research
Buyer persona research grounded in practitioner knowledge of how these markets actually buy, not theoretical frameworks.
Pricing and Packaging Intelligence
Pricing and packaging intelligence informed by direct market experience, not just publicly available list prices.
Illustrative Projects
Competitive Landscape Study
Detailed profiles of 12 competitors including GTM strategy and customer references
Market Entry Study
Regulations, competitors, channels, and pricing for entering the Saudi Arabian market
TAM/SAM/SOM Analysis
Market sizing for predictive maintenance solutions in process industries
Engagement Models
Single Market Study
One-time focused market research engagement delivering a comprehensive report on a defined market question.
4-6 weeks
Competitive Intelligence Package
Quarterly updates tracking 5-15 competitors with profiles, movements, and strategic implications.
Quarterly updates
Strategic Advisory Retainer
Ongoing market monitoring and executive briefings covering market shifts, competitive moves, and emerging opportunities.
Monthly ongoing
Key Focus Areas
Interested in Market Intel?
Every engagement starts with a free diagnostic call. Tell us about your research needs and we'll scope a bespoke engagement.
Schedule a Consultation